Re: People ask if the overpriced underpowered iPhone SE can compete with Android

badgolferman wrote on Tue, 9 Jul 2024 23:43:37 -0000 (UTC) :

What the iPhone SE has that the Nothing phone doesn�t is iOS. That alone is
worth it to many people.

Hi badgolferman,

You'll never hear me disagree with a sensibly logical statement.

So thanks for pointing that out, which, as you're likely aware, is almost
completely due to pure marketing spending (not R&D spending) by Apple.

As you're likely aware, Apple's R&D spend has always been the lowest in
high tech - while Apple's marketing spend is one of the highest on earth.

Marketing alone, e.g., convincing people to believe that the Apple
ecosystem is safer and more secure, is what drives that high demand.

Not functionality. Not performance. Not capabilities.
Marketing alone.