Apple tacitly admits their CPUs and new Modem are merely a marketing gimmick

I've been explaining for years that Apple's permanently flawed CPUs for
iPhones had no value other than the tremendous value as a marketing gimmick
for "differentiation" and now, we hear it exactly stated that way for the
new modem!
https://www.macrumors.com/2025/02/20/apple-says-c1-modem-is-just-the-start/
  "We're going to keep improving that technology each generation,    so that it becomes a platform for us that will be used to truly
   differentiate this technology for our products."
Notice very clearly that the only reason for Apple to design the CPUs and
modem is for their (admittedly brilliant) never-ending marketing gimmickry.
Srouji didn't say it was better, faster, cheaper, more functional, etc.
He said nothing about how it would benefit the consumer of the iPhone.
All he said was the truth.
The only reason Apple makes the CPUs and this modem is so they can use it
as marketing gimmicks for herd animals who are receptive to such tricks.
Your erudite thoughts?