Re: Is Snow White going to make money?

On Mon, 5 May 2025 15:36:15 -0400, Rhino
<no_offline_contact@example.com> wrote:

Just out of curiousity, I looked up Snow White at IMDB just now and was
pleased to see that the rating has stayed steady at 1.6 out of 10.
However I was rather surprised to see the box office returns. At the
moment, we have the following numbers:
>
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Budget
$250,000,000 (estimated)
>
Gross US & Canada
$86,123,346
>
Opening weekend US & Canada
$42,206,415 Mar 23, 2025
>
Gross worldwide
$200,568,210
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>
Despite the miserable opening weekend it had in the US and Canada (and
the much worse one it had in China, one of its biggest markets, where it
made less than 2 million!), the film continues to make money and is
already at 200 million dollars, which is 80% if its (estimated) budget.
It looks like there is a real chance that it will break even. Any money
it makes after that is actual profit! (I expect these numbers don't
include marketing costs, which can be tens or even hundreds of millions
of dollars, but Disney cut back drastically on marketing when it was
obvious the film was going to be really awful.)

The marketing budget for this film is very likely at least one hundred
million. Which means this film won't make back the budget in the
theaters. Maybe after streaming and DVD sales it will barely make a
profit, but Disney isn't in the business of barely making a profit. So
there is no way they can look at these results as a good thing.

Wouldn't it be wild if a film that was so reviled by practically
everyone still made money?

Lots of films that shouldn't can make money eventually.

>
I wonder if Disney executives will use this as a rationale for
continuing to make woke garbage on the grounds that, whatever the
critical reaction, it's still profitable so why not stay with a
"winning" formula?

It's not the Disney way to barely make a profit. Bring home wheel
barrows of cash or don't bother is their approach so this movie is a
clear failure.