Sujet : Re: The trademark 'ESCALATOR' was registered (29-5-1900)
De : HenHanna (at) *nospam* devnull.tb (HenHanna)
Groupes : sci.lang alt.usage.englishDate : 30. May 2024, 21:20:14
Autres entêtes
Organisation : A noiseless patient Spider
Message-ID : <v3ajhe$1qf6m$2@dont-email.me>
References : 1 2
User-Agent : Mozilla Thunderbird
On 5/30/2024 12:27 AM, Aidan Kehoe wrote:
Ar an naoú lá is fiche de mí Bealtaine, scríobh Ross Clark:
> "The world's first moving-step machine...demonstrated at a Paris trade fair in
> 1900..."
> The trademark was registered by Charles Seeberger, who worked for the Otis
> Elevator Company.
>
> "The use of capital letters and inverted commas shows the word's special
> status." (Crystal)
>
> BUT fifty years later (in _Haughton Elevator Co. v. Seeberger_), Otis lost the
> rights because the court ruled the word had become generic.
> "A crucial piece of evidence was the way Otis itself was using it, in such
> advertisements as:
> To thousands of building owners and managers, the Otis trademark
> means the utmost in safe, efficient economical elevator and
> escalator operation."
Otis is impressive as a business, still with a huge proportion of the lifts out
there all these years later, when so many other similar businesses have been
outcompeted by East Asian manufacturers.
Otis is often seen in Japan
>>> Otis Elevator Company is a prominent player in the Japan elevators and escalators market, offering a wide range of products and services. The company's emphasis on safety, reliability, and technological advancements makes it a preferred choice for many customers.