Bottled spunk

"In America 'spunk' means brave and daring. But spunk means something very different in the UK. In the UK spunk is the equivalent of the American term 'cum' [sperme, semence]. But no one took the trouble to find this out. So the adverts featured a beautiful young model on the beach, creating a spray as she threw her head back. Alongside was the headline: FULL OF SPUNK" -
'Water Bomb' -
<https://www.marketingsociety.com/the-library/water-bomb> :
"Most people know about Coca Cola’s failure to launch Dasani bottled water in the UK...."